Beware Distracted Driving

Everyone knows texting and driving is dangerous and many state laws have been enacted to try to minimize the activity. Still, one third of drivers admit to participating in this particular brand of distracted driving and the injury and death count keeps rising.

The National Highway Traffic Safety Administration has created powerful resources to talk to people about the danger of distracted driving, like the following Public Service Announcement (PSA). April is a good time to share these resources because it’s Distracted Driving Awareness Month.

Texting has become so ubiquitous in the life of Americans that its danger potential sometimes doesn’t stick in the minds of at-risk individuals. In 2014, 80% of drivers owned a smartphone, according to State Farm. Because people are used to having the phones and multitasking with them, they think they can easily manage using their phones while driving.

A 2009 statistic says that you spend an average of five seconds looking at your phone (and away from the road) while texting. If you’re driving at 55 mph, you have covered about the length of a football field without looking up. That’s like zooming across a football field blindfolded. In that amount of time,  many things can happen that could result in an accident.

This is just accounting for what happens with your vision. Using your phone also requires manual and cognitive attention which can be just as dangerous. To learn more visit Distraction.gov and take the pledge to end distracted driving.

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